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Fagerhult to market and sell Greenlux LED luminaires

15 November 2011 9.00 GMT

(Finland) - Fagerhult have entered into an agreement with Finnish LED luminaire producer Greenlux Finland Ltd to market and sell their products.

Fagerhult is the largest company in the lighting industry in the Nordic Countries with operations in 17 countries. Greenlux will deliver LED luminaries suitable for general lighting to Fagerhult for marketing and sale under the Fagerhult brand name.

The move means Fagerhult can now meet the a growing demand for more energy efficient lighting in applications such as car parks, warehouses and cold storage facilities - areas for which the company has lacked suitable LED luminaires. The first targets for collaboration will include large-scale projects in which the number of units in a single sale, when completed, will be larger than the total number of units produced by Greenlux in three years.

“Our company has exceptional sites as references in realising general lighting with our LED luminaries, but the acceptance of our products among Fagerhult’s models removes the last vestiges of doubt about their functionality and reliability,” says Roope Ropponen, Sales and Marketing Director at Greenlux Finland. “When we take into account Fagerhult’s existing organisation, we can see that the agreement fulfils nearly all our goals for rapid international growth.” 

“Using our own sales organisation, we will achieve about 200% growth in turnover this year, and the belief in at least the same measure of continued rapid growth next year is strong, particularly when our collaboration with Fagerhult really gets underway,” Ropponen says.


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