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Hess opens new Singapore office

16 November 2012 12.00 GMT


(Singapore) – Outdoor and architectural lighting manufacturer Hess has opened a new Singapore office in a bid to expand its presence in the Asia-Pacific region.

The office, which includes a specially created display area to showcase the range of products available from the Hess Group, will demonstrate the benefits of energy-efficient outdoor lighting design in an effort to boost sales of LED products in the region. The company hopes to capitalise on what experts predict will be a thirteen-fold growth in the LED share of the lighting market in Asia between 2011 and 2020. (from €1 billion in 2011 to €13 billion by 2020, excluding China).

The new base will complement Hess’s existing office in Beijing.

 “We are seeking to secure ourselves a larger slice of the Asia-Pacific market, most especially for the ‘.hess’ and ‘emdelight’ brands,” commented Christoph Hess, CEO of Hess AG. “Our bigger local footprint in the region will make cooperation with construction firms and general contractors a lot easier.”

www.hess.eu.

 

CEO Christoph Hess (fourth from left)  with (l-r) Alan Soh, Louise Woo, Sharon Lee, and Mike Theo. (Photo: Hess AG)

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