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acdc opens US division

5 February 2014 09.00 GMT

(USA) - acdc | Corp headed up by Veit Mueller, former President of Selux Corp, to focus on American and Canadian specifiers.

acdc, manufacturers of architectural LED lighting solutions, has created acdc | Corp headed by ex-Selux Corp President Veit Mueller. To ascertain a smooth transition, Inter-lux, who has been the distributor of acdc products, will be fulfilling orders placed before the end of February 2014.

Gareth Frankland, CEO for acdc, commented: “Today's announcement forms part of our continuing growth strategy. There is absolutely no doubt about the importance of the North American marketplace in terms of domestic and international lighting specifications and projects. We are hugely excited about the opportunities this market offers and are absolutely committed to delivering an exceptional level of service to the region, coupled with our innovative and revolutionary portfolio of architectural LED luminaries.”

Frankland continues: “We are extremely privileged to have Veit on board with us. We have worked with Veit for a number of years and believe that with his experience, knowledge and reputation; along with his understanding of acdc and our philosophy, he is the ideal person to lead this endeavor for us.”

Mueller commented: “I am delighted to have the opportunity to serve the North American lighting community by making the first class acdc products and service directly available.  An extremely dedicated team, a very fresh approach to looking at challenges and many years of experience combining the strength of European and American teams will be an ideal basis for this expansion of acdc.”

Frankland concludes: “We are very pleased to be able to make this announcement and welcome Veit to the acdc family. Together, we believe that the future for acdc is very, very bright.”


acdc | Corp will be headed up by Veit Mueller, former President of Selux Corp.

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